Living the Startup Life: PW Alum Jamison Sheppard


The options for PW grads after college are endless. Through networking and internships, alumni like Jamison Sheppard have found their way into fascinating jobs that put their PW skills to the test.

Sheppard works for a company called Neucadia. This company was started back in the spring of 2010 by two students – a computer networking major from Ferris State and a dairy tech grad from MSU. They began their company with a simple app to help limo drivers in major cities calculate their fares based on zoning. Since then, they have gone on to create a crop scouting app called Agrascout.

Sheppard, who had once been a crop scout, interned at the company. His job was to design graphics and employ his web design skills at the request of the company programmers, and Agrascout soon became his biggest assignment. While still at MSU, he was designing the user interface, or UI, for the app as well as building and prototyping the app’s landing page.

“When you work for a small company, time — and its unruly cousin, focus — is your most valuable commodity,” says Sheppard. “We have to be violently strict about how we spend our waking hours being that there are only 24 possible in a day.”

Nowadays Sheppard still works on the UI for the app, but he also oversees the customer services and sales department for Argascout. Often he travels to various states in the central US to attend agricultural expos and association conferences. There, he talks about the benefits of Agrascout to local growers.

Sheppard has found that learning the art of persuasion was the greatest thing he took away from PW. “The thing about PW and its rhetorical foundation is that it prepared me to prepare as many persuasions as possible before entering an argument, negotiation, sales call, webinar, presentation, blog post, new prototype, etc. I know that no matter what I’m asked to do, I can get through it because PW gave me the tools to do so.”

To learn more about Argascout, visit the app online at

Amazon Launches “Write On” Crowd-Publishing Platform


Recently, online retailer Amazon launched “Write On,” a crowd-publishing platform that allows its users to post any stage of projects they find themselves working on, and can then seek out feedback from the online community.

While I don’t think I could ever have the guts to post drafts of my work in online setting such as “Write On,” it’s definitely an interesting concept and a great way to get a set of eyes you may not have had the chance to interact with before. To learn more about Amazon’s “Write On, check out this article from Tech Crunch.

Free Software For Students And Faculty


Software is an investment. An expensive one at that. Adobe Creative Cloud with a student discount runs $20 a month.

However, OnTheHub has teamed up with software publishers and schools around the world to provide the most current programs at a 90% discount or no cost at all. Software publishers include Microsoft Office Professional Plus, Visual Studio, Windows 8 and more. All you do is type in your school, see if they apply to the software, download it, and tinker away!

Free Music, Apps, Ebooks And More


As college students, we live for free stuff. My favorite part of summer is when all the organizations send representatives to the sidewalks of campus to speak on their behalf while handing out free goodies. I once picked up two t-shirts, a sucker, and a container of ice cream all for free while walking to Student Services from Bessey. It was a magical day indeed.

It is because of our love, and need, for free things that I offer my fellow broke peers this article from Freebie Finding Mom. Within it is tips on how to find free legal music downloads, ebooks, apps, and more.