If you hadn’t already heard, Apple launched their latest products this past week in California. On top of updates for the iPad, MacBook, and smart home features, Apple brought out the majorly underwhelming Apple Watch, iPhone 6, and Apple Pay.
iPhone 6 and iPhone 6 Plus
4.7-inch screen and 5.5-inch screen,
Improved battery life,
$549 – $929
Mid-September for the US
Not until 2015
The Apple Watch works primarily by using a dial on one side of the gadget, in contrast to rival smartwatches currently on the market. “We didn’t take the iPhone interface and shrink it and strap it on your wrist,” said Tim Cook, chief executive of Apple. “It would be terrible. Pinch to zoom doesn’t work.” To further interest in the Watch, apps are being made to work with it specifically. Such apps include Apple Pay, yet another Apple product announced this past week.
Mobile payment platform,
Connects select iPhones and the Apple Watch to credit card and payment firms,
Works by swiping contactless payment terminal
Will be coming to the US only and soon
Apple Pay is a digital payments system that will allow Apple Watch, iPhone 6 or iPhone 5 users to pay for things in shops and online by simply swiping their device against a shop sensor. Apple Pay agreements have already been signed with American Express, Visa, Mastercard, McDonald’s, Groupon, Uber and 220,000 American retailers online and off.
For more details on the newly launched Apple products, check out Adrian Weckler’s piece in Independent.ie’s Business Review.