How to Succeed with Linkedin

Social media connects us. After all, the premier attraction of social media outlets is how they let users meet people, share information, and learn new things. Websites like Facebook help individuals communicate on a variety of commonly-held interests; Instagram and Twitter promote the spread of pithy rhetoric and visuals through character limits and image-emphasis; niche sites like Goodreads and Bandsintown bring people together over their favorite books and music groups.

But what about professional connections, like the kind of relationships that encourage job growth, career planning, and resume building? No, Pintrest is not going to help you find a job at Boeing, but Linkedin will. Nearly three-hundred million people utilize Linkedin to establish their professional identity and commiserate with employers, professors, job seekers, and start-ups. All users of social media are encouraged to join Linkedin to help find their future dream job; yet even with all the transparency and usability, many find the website’s capabilities to be challenging.

Luckily for Linkedin users, the website’s CEO is here to help. Reid Hoffman has come up with six strategies with which new and experienced users can take advantage to improve their online identity. Elements of Hoffman’s recommendations include understanding the technology trends and discerning the customer’s needs and wants, among other useful tips.

 

Avoiding Tautology in Writing

The definition of tautology is saying the same thing twice in different words. Have you ever used the phrase “and also” in a sentence? Generally, this is a fault in style and frowned upon by writers. What about the conjunction “hadn’t?” Or even the use of introducer, “in terms of?” I’m sorry, students of law, but “irregardless, ” the paragon of legal jargon, is not a word.

There’s a list of commonly utilized words and phrases that violate stylistic conventions. Whether or not you agree with all the selections featured, staying cognizant of redundant phrasing will improve your writing.

Search Engine Optimization Tips

So, your start-up company has recently gotten off the ground and gaining attention. Obviously, you’ll want to attract potential users to your particular product, so optimizing your SEO (Search Engine Optimization) is paramount to your success.

But, is it as easy as it seems? What about the opportunity for programming pratfalls and marketing mishaps? Before you start editing your keywords and metadata, consult this list of common SEO mistakes. Even if you’re years away from establishing your own start-up or website, understanding the principles of a successful SEO is indispensable.

Control Your Facebook and Twitter History

As you read this blog post, there may be someone Googling information about you. What do you want them to find? That is why it’s important to clear your browsing history. Molly Wood shares a video and explains how to download and delete activity on Facebook and Twitter.

Before you begin to clean your Facebook and Twitter history, take a moment and see where you stand. If you’re concerned, Molly has some advice in the NY Times on how to take control your browsing history.