One way to interact with your audience is to dig into their emotions. Emotions have a big influence on most of our decisions. Therefore, we can’t ignore emotions when designing websites. Choosing the proper font, shape, icon, or colors can affect the way people feel about your products and services. Try giving your brand soul. For instance, if you are aiming for light-hearted and funny, consider using joyful colors, smooth shapes, funny characters, and animations. It’s important to cater to the theme of your brand. For instance, Mailchimp is one website that has the light-hearted and funny theme with an amusing cartoon chimp as the mascot, and it works.
Keep in mind that you are designing for real people; it’s okay to include emotion, and tell a story. You might be wondering, “how can I tell a story on a website”? One way is to design a layout in which your visitors can easily explore. Let your website lead your audience on where to start and how to reach the end. It’s okay to divide your content into different sections that still connect to your overall theme or service. Dividing your site into different sections will take the burden off your audience’s eyes. Don’t be that site that bores your audience with long paragraphs of text. Include graphics and videos when possible to keep your audience engaged.
With these concepts your website will be enjoyable, clean, fun and professional, and you will definitely better connect with your audience. Keep in mind the tips suggested by Copyblogger, and brainstorm what you can do to make your site more interesting and audience friendly.
Blah…blah…blah! You sit in lecture hall as you suddenly realize your professors’ words are becoming a blur, and you begin to doze off. WAKE UP! You don’t want to bomb the pop quiz or have a bad impression on your instructor. Staying attentive in class can be a challenge at times, but HackCollege offers a few tricks to help you stay focus, and I don’t mean the Internet. Instead, why not move to the front, second or third row. If you sit where the professor can see you, you will be more in tune and interactive. If the front seat isn’t for you, try participating more in class. Professors always remember the ones who ask questions or comment. There is nothing wrong with being the teacher’s pet, at the end of the day the grade is your goal. The next time you’re in class put these techniques into practice and you ‘ll see staying awake is no longer a challenge.
Are you always exhausted, feeling back pain, or tired of a stiff neck after working at your desk? Stop letting your workstation control your productivity. Most likely your workstation isn’t organized in a way that can increase production. Lifehacker offers 10 DIY office upgrades guaranteed to give you a better working experience.
For example, you can make a pretty awesome, large desk out of an old door, which you can customize to fit your room perfectly. Another tip is to avoid bad ergonomics and save a few bucks by building your own monitor stand using a wooden shelf and some doorstops or furniture legs, which is pretty cool. If your curious to see how crafty you can get, take a moment to DIY, and enjoy an incredible office that fits your personal needs and conveys your creativity.
Source: athinklab.com: “Storytelling speaks to all levels of the brain”
As a writer, one asset that I am constantly reshaping is storytelling. Writers tell stories to entertain readers and keep their engagement, and if that goal isn’t achieved the risk of losing audience is a scary thought, “yikes!” Believe it or not the same goes for businesses with relation to clients. Robert Bruce shares a unique perspective in his article on Copyblogger about applying story to salesmanship, preaching, advertising, conversation, marketing, songwriting, and blogging. These may be different categories, but they all have one thing in common – the art of storytelling. In Bruce’s article he helps us to understand that information cannot stand alone. Take a moment to understand why story and information are a complete pair, and you will notice the memorable impression it will have on your audience.
There’s nothing better than full privacy, unfortunately with annoying siblings, nosy significant others and friends that will never be the case. If you’re suspicious that someone may be going through your smartphone or mobile computing devices; They just got Busted! The PeeperPeeperapp can be your eyes when you step out of the room.
This app currently offers shortcuts for WeChat, WhatsApp, Facebook, Facebook Messenger and LINE. PeeperPeeper catches who has been snooping on your private messages through screenshots. The PeeperPeeper app allows you to keep the convenience of having access to social media on iPhones/androids or iPad/tablets and not having to worry about meddlesome friends, families or coworkers. Lifehacker has some great information on this new app, and if it intrigues you take 5 seconds to download the PeeperPeeper app, it’s free and doesn’t take up much memory space.
Brainstorming is a great way to generate ideas. And it’s not only for writing papers or giving presentations, it’s great for meetings. If you have a meeting waiting right around the corner and you were thinking about winging it, reconsider. Lifehacker advises not to brainstorm during meetings, but instead be the golden employee and come prepared with ideas that are ready to be presented. Avoid wasting time gathering up ideas when you could be working as a team to build on the different ideas and knock out the bad ones. Another benefit to brainstorming is that it puts your team ahead of the game and results in quick and short meetings. The next time you have a meeting, instead of checking your Twitter five minutes before, pull out a sheet of paper and brainstorm great ways to identify and accomplish goals.
Coming up with an app may be easy; it’s getting it running smoothly that’s the challenge. For instance, animation is an eye catcher when designing. Animation brings characters to life; why not bring your app to life. Yes, animation may be the most difficult part to include when creating an app, but instead of trying to avoid it altogether why not include some sort of animation. Animation helps user to better understand the app and stay engaged.
Keep in mind that the key focus is to make this a global app and your audience is huge. People you least expect may end up downloading this app. Therefore, don’t ignore cultural nuances. You will be reaching out to different markets, don’t assume that all markets take the same language similarly. You don’t want to end up disrespecting someone or giving wrong instructions. Take the time and see which symbols, drawings, or text have mutual meanings no matter who is using it. Overall, just remember your audience is global and it’s important to properly cater to them. Always get a second opinion before you launch your final product. So there you have it folks – tips from the experts at TNW to get you started in globalizing your app.